At a time when creative communities across the world are exploring the possibilities of artificial intelligence in movie making, JioStar has taken a pioneering leap with the launch of its AI-driven mythological web series, Mahabharat: Ek Dharmayudh. The series exemplifies how the union of a timeless epic and cutting-edge technology can redefine storytelling for modern…
UNIBIC Foods, one of India’s prominent cookie, biscuits and snacks company has announced the appointment of Ajay Bathija as its Chief Executive Officer. In his new role, Ajay will lead UNIBIC’s strategic growth initiatives, drive business expansion across domestic and international markets and strengthen the company’s position in India’s competitive packaged foods industry. Ajay brings over two decades of…
CEAT, India’s leading tyre manufacturer, hosted the 27th edition of the CEAT Cricket Rating (CCR) Awards, a landmark occasion that continues to hold pride of place in the global cricketing calendar. The evening witnessed an assembly of cricketing stalwarts, emerging stars, and distinguished guests, all gathered under one roof to applaud the most outstanding feats of…
Prime Video, India’s most-loved entertainment destination, today announced its upcoming Original drama series Storm (working title), marking an exciting new collaboration with superstar Hrithik Roshan and his banner HRX Films, a division of FilmKraft Productions. Created and directed by Ajitpal Singh, with a gripping story crafted by Ajitpal Singh, Francois Lunel, and Swati Das, the upcoming series will be produced by…
Saatchi & Saatchi India has launched an innovative on-ground gaming activation to mark the debut of Renault’s all-new Kiger, further strengthening the brand’s positioning of ‘Rethink Performance, Rethink Kiger.’ The activation turned spectators into participants, by transforming the traditionally passive OOH medium into an interactive one. Conceptualised by Saatchi & Saatchi India and executed by…
PUMA has announced the appointment of Thomas as its new Global Head of Human Resources, bringing with him nearly three decades of experience in HR leadership across industries such as sporting goods, aviation, automotive, and energy solutions. Before joining PUMA, Thomas served as Senior Vice President of Global Human Resources at Landis+Gyr, a global leader…
Amyra Dastur’s career is a testament to versatility, determination, and global appeal. Beginning her professional journey as a model, she quickly became a recognizable face in popular television commercials before making her Bollywood debut with Issaq (2013), opposite Prateik Babbar. Her performance marked the arrival of a fresh talent in the Indian film industry. Following…
AnyMind Group, a leading BPaaS (Business Process as a Service) company specializing in marketing, e-commerce, and digital transformation, has released its India Digital Landscape 2025 Report, offering a comprehensive view of the evolving consumer behavior and digital ecosystem in India. The report delivers data-backed insights into how Indian consumers discover, engage with, and purchase products…
Prem Cables Pvt. Ltd., one of India’s most trusted names in cable manufacturing, has announced a complete brand transformation as it celebrates over 60 years of legacy and innovation. The refreshed identity — developed in collaboration with independent marcom agency DigiStreet Media — includes a new logo, brand positioning, tagline, and a unified presence across…
As travellers across India gear up for their winter holidays, SpiceJet has announced the launch of new daily flights to two of the country’s most sought-after destinations — Udaipur and Port Blair. The airline’s latest network expansion aims to make both a royal retreat and a tropical escape more accessible to domestic flyers this season….
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